The new Seat.com

Being part of Grey / G2 in Barcelona, I creatively lead the international new media account of SEAT and one of the biggest projects we assumed was the redesign –from scratch– of its new seat.com website. During more than one year, we developed everything: concept, wireframes, structure, back-end, copy, landings, interiors, sub-interiors… We also created the official guidelines book, in order to help all SEAT’s countries adapt their websites to our new design. Only the new homepage’s design took hundreds of days, many long nights and endless meetings with our client. But when the webpage was finally launched, what a lovely feeling we all had.

TEAM: SEATGREY + Atletico International
LAUNCHING SEAT'S MOST SPORTIVE CAR: THE NEW LEÓN CUPRA
MAKING ACQUISITION HARDER... TO BOOST ACQUISITION.
GATHERING THOUSANDS OF CAR-TESTS REGISTERS WITH A GAMING EXPERIENCE