Super Summer Facebook Generator

Summer found us working in Barcelona. And we were tired of watching friends posting super-cool holidays in Ibiza. Idea? Create a Facebook App to fake amazing trips to Cannes, New York, Thailand and so on, automatically generating posts on your behalf from these paradisiac places. People got crazy, Club Santa Monica –a travel startup– bought it, the thing went viral and Facebook finally blocked it. But not before thousands of users had enjoyed it and great buzz was built around the client.

TEAM: Club Santa Mónica + Honest&Smile
EXPERIMENTING IN FACEBOOK FAKING POSTS ON YOUR BEHALF
WITH ZERO MEDIA BUDGET GENERATING THOUSANDS OF LEADS
A SMILY REFLECTION ABOUT THE ERA OF SELF-BROADCASTING SUMMERS

The ‘Super Summer Generator’
by Club Santa Mónica
and Honest&Smile